Athletic Footwear Brands on Instagram: Followers, Engagement and Mentions
Every athletic footwear brand account we track, followers, engagement, and growth, ranked. Real figures only.
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What is being said about athletic footwear brands
Public posts mentioning any of the 12 athletic footwear brands we track, most recent first
Going Full Hybrid with the Adizero Dropset Pro 🩷🖤🤍 #Adidas #TheBonoans #Hybrid
building an outfit with @reebok classic shoes perfect start to kick off the summer-fall transition ⭐️🕊️🫧 #ReebokPartner #Ad #ootd #reebok #nyc
Cool girl shoe edition with #ASICS 🫶 #officelovesasics
Ready to run in the new Cloudsurfer 3s! #onrunning #oncloud #runningshoes #running #runnergirl
Nike Has Officially Gone Too Far With Zippers 😂 #Nike #Jordan #basketball Are Nike Basketball’s zippers getting out of hand? @nikebasketball
Black On Running Cloudmonster 3 #onrunning #oncloud #running #lifestyle #sneakers
DAY 182 - Wearing ADIDAS until I run out #adidas #adidasoriginals #y3 @adidas @adidasoriginals @adidasy3
All White On Running Cloud 6 #onrunning #sneakers #lifestyle #oncloud #allwhites
Would y’all rock these!? 👀👟 #nike #shoes #sneakers via: @rose_blossom88
reloaded my two favorite shoes for the fall marathon build @brooksrunning . . . #run #runner #running #marathon #trackandfield
Had a good time on this one. #mj #jordan #art #jumpman #goat
Satin-soft sneakers are everything. Shop the #PUMA H-street Etoile at #FootLockerPH today.
A few thoughts on the new @brooksrunning Hyperion Elite 6 🔥🔥. Love the upper and the super springy cushioning. If you are looking for a serious marathon or ha
These velcro's are no joke 😮💨 #onrunning #runningshoes
Meet Noah - The Nike Shoes Addict #noah #nike #stereotypes #countrykid #highschool
Frequently asked questions
What is a good Instagram engagement rate for athletic footwear brands?
The median across the 3 athletic footwear brands we have measured is 0.42%, with the middle half falling between 0.1% and 0.55%. Anything above the median is doing better than half the category. Engagement rates are not comparable across categories, so a figure that looks weak next to a beauty brand can be strong for athletic footwear.
Which athletic footwear brand has the most Instagram followers?
Nike, of the 12 athletic footwear brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
Which athletic footwear brands are growing fastest on Instagram?
On Running has the steepest follower growth of the athletic footwear brands we measure, at 1.6% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.
How do athletic footwear brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
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Figures are read from Instagram; an em dash means no data yet.