Comparisons

Monitor Mentions vs other brand monitoring tools

Most monitoring tools search the web, news and a dozen networks for a keyword. We watch who is posting about consumer brands on Instagram, with TikTok and Reddit for priority brands and their competitor sets, and measure every brand against its competitors.

Choosing a tool rather than comparing two? Start with the buyer's guide to brand mention tools. Our own prices are on the pricing page.

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How Monitor Mentions differs

Mentions, not only alerts

A keyword alert tells you a page named you. We show the posts, the creators behind them and the week-on-week count, and the same for the competitors you name.

The posts that never tag you

Instagram notifies a brand only when somebody types its @handle. We search the brand's hashtags, its tagged tab and its name, which is where most of the conversation is.

The research stays public

Every brand we track has a free page anyone can read, link to or cite. An account adds the brands you watch and email alerts when they are mentioned.