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Sportswear · brand assets

Athleta logo

The Athleta logo

PNG, transparent, at 128, 256 and 512 pixels, taken from athleta.com and served unchanged. The mark is built on deep navy #002454, with 1 other colour in the file. It is Athleta's trademark, shown here to identify the brand.

The Athleta logo on light and on dark

Both, because a transparent PNG that reads on white can disappear on black, and you want to know that before it is on a slide.

Athleta logo
on white
on near-black

Colours in the Athleta logo

Counted from the pixels of the file above, largest area first.

Full palette →
#002454 deep navy
#FDFFFF white

Athleta on Instagram

The same brand, measured rather than described. @athleta has 1,016,737 followers.

Questions

Where does this Athleta logo come from?

athleta.com, the brand's own domain. We fetch it, cache it at our edge so their server is hit once rather than once per visitor, and serve it unchanged. Nothing is redrawn, recoloured or traced.

Can I use the Athleta logo?

It is Athleta's trademark and not ours to license. Writing about the brand. A comparison, a press piece, a competitor slide that names them, is normally fine. Putting their mark on your own product, packaging or marketing is not. Ask Athleta if you are unsure; they are the only ones who can answer.

What colours are in the Athleta logo?

Two of them, counted pixel by pixel from the file above, led by deep navy #002454. The full list with RGB, HSL and contrast is on the colour page.

What size do I get?

128, 256 and 512 pixels square, as PNG, transparent wherever the source file is. Any width up to 800 works by changing the number in the URL.

Athleta and its logo are trademarks of their owner. Monitor Mentions is not affiliated with Athleta. The mark is displayed to identify the brand on a page about it, and it is removed on request at hello@monitormentions.com.