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Monitor Mentions
Food and Beverage · brand assets

Doritos logo

The Doritos logo

PNG, transparent, at 128, 256 and 512 pixels, taken from doritos.com and served unchanged. The mark is built on red #ED1B24, with 3 other colours in the file. It is Doritos's trademark, shown here to identify the brand.

The Doritos logo on light and on dark

Both, because a transparent PNG that reads on white can disappear on black, and you want to know that before it is on a slide.

Doritos logo
on white
on near-black
Open at 128pxOpen at 256pxOpen at 512pxdoritos.com ↗

Colours in the Doritos logo

Counted from the pixels of the file above, largest area first.

Full palette →
#ED1B24 red
#FEFEFE white
#E14B25 red
#0C0902 black

Doritos on Instagram

The same brand, measured rather than described. @doritos has 1,148,463 followers.

Who is mentioning Doritos →

Questions

Where does this Doritos logo come from?

doritos.com, the brand's own domain. We fetch it, cache it at our edge so their server is hit once rather than once per visitor, and serve it unchanged. Nothing is redrawn, recoloured or traced.

Can I use the Doritos logo?

It is Doritos's trademark and not ours to license. Writing about the brand. A comparison, a press piece, a competitor slide that names them, is normally fine. Putting their mark on your own product, packaging or marketing is not. Ask Doritos if you are unsure; they are the only ones who can answer.

What colours are in the Doritos logo?

Four of them, counted pixel by pixel from the file above, led by red #ED1B24. The full list with RGB, HSL and contrast is on the colour page.

What size do I get?

128, 256 and 512 pixels square, as PNG, transparent wherever the source file is. Any width up to 800 works by changing the number in the URL.

Doritos and its logo are trademarks of their owner. Monitor Mentions is not affiliated with Doritos. The mark is displayed to identify the brand on a page about it, and it is removed on request at hello@monitormentions.com.