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Monitor Mentions
Beauty · brand assets

e.l.f. Cosmetics logo

The e.l.f. Cosmetics logo

PNG, transparent, at 128, 256 and 512 pixels, taken from elfcosmetics.com and served unchanged. The mark is built on black #000000, with 1 other colour in the file. It is e.l.f. Cosmetics's trademark, shown here to identify the brand.

The e.l.f. Cosmetics logo on light and on dark

Both, because a transparent PNG that reads on white can disappear on black, and you want to know that before it is on a slide.

e.l.f. Cosmetics logo
on white
on near-black
Open at 128pxOpen at 256pxOpen at 512pxelfcosmetics.com ↗

Colours in the e.l.f. Cosmetics logo

Counted from the pixels of the file above, largest area first.

Full palette →
#000000 black
#FEFEFE white

e.l.f. Cosmetics on Instagram

The same brand, measured rather than described. @elfcosmetics has 7,605,709 followers.

Who is mentioning e.l.f. Cosmetics →

Questions

Where does this e.l.f. Cosmetics logo come from?

elfcosmetics.com, the brand's own domain. We fetch it, cache it at our edge so their server is hit once rather than once per visitor, and serve it unchanged. Nothing is redrawn, recoloured or traced.

Can I use the e.l.f. Cosmetics logo?

It is e.l.f. Cosmetics's trademark and not ours to license. Writing about the brand. A comparison, a press piece, a competitor slide that names them, is normally fine. Putting their mark on your own product, packaging or marketing is not. Ask e.l.f. Cosmetics if you are unsure; they are the only ones who can answer.

What colours are in the e.l.f. Cosmetics logo?

Two of them, counted pixel by pixel from the file above, led by black #000000. The full list with RGB, HSL and contrast is on the colour page.

What size do I get?

128, 256 and 512 pixels square, as PNG, transparent wherever the source file is. Any width up to 800 works by changing the number in the URL.

e.l.f. Cosmetics and its logo are trademarks of their owner. Monitor Mentions is not affiliated with e.l.f. Cosmetics. The mark is displayed to identify the brand on a page about it, and it is removed on request at hello@monitormentions.com.