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Monitor Mentions
Sportswear · brand assets

Hoka logo

The Hoka logo

PNG, transparent, at 128, 256 and 512 pixels, taken from hoka.com and served unchanged. The mark is built on cobalt #0082CA, with 4 other colours in the file. It is Hoka's trademark, shown here to identify the brand.

The Hoka logo on light and on dark

Both, because a transparent PNG that reads on white can disappear on black, and you want to know that before it is on a slide.

Hoka logo
on white
on near-black
Open at 128pxOpen at 256pxOpen at 512pxhoka.com ↗

Colours in the Hoka logo

Counted from the pixels of the file above, largest area first.

Full palette →
#0082CA cobalt
#FCFDFC white
#CBF4FD pale off-white
#1B74A4 cobalt
#74B4D3 sky

Hoka on Instagram

The same brand, measured rather than described. @hoka has 1,503,125 followers.

Who is mentioning Hoka →

Questions

Where does this Hoka logo come from?

hoka.com, the brand's own domain. We fetch it, cache it at our edge so their server is hit once rather than once per visitor, and serve it unchanged. Nothing is redrawn, recoloured or traced.

Can I use the Hoka logo?

It is Hoka's trademark and not ours to license. Writing about the brand. A comparison, a press piece, a competitor slide that names them, is normally fine. Putting their mark on your own product, packaging or marketing is not. Ask Hoka if you are unsure; they are the only ones who can answer.

What colours are in the Hoka logo?

Five of them, counted pixel by pixel from the file above, led by cobalt #0082CA. The full list with RGB, HSL and contrast is on the colour page.

What size do I get?

128, 256 and 512 pixels square, as PNG, transparent wherever the source file is. Any width up to 800 works by changing the number in the URL.

Hoka and its logo are trademarks of their owner. Monitor Mentions is not affiliated with Hoka. The mark is displayed to identify the brand on a page about it, and it is removed on request at hello@monitormentions.com.