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Media · brand assets

Pataka Times brand colours

What colours does Pataka Times use?

Pataka Times leads on mint #9DD5A3, which covers 8% of the mark. The full set is white, black, mint, blush, magenta and emerald: #FDFDFD, #010101, #9DD5A3, #FCDEEB, #FD3B84, #64BB74. Every code below was read from the logo file itself, not copied from another list.

The Pataka Times colour palette

Ordered by how much of the logo each one covers. Tap a code to copy it.

70.3%Aa

whitelargest

RGB
253, 253, 253
HSL
0°, 0%, 99%
Text on it
black · 18.54:1
Share of mark
70.3%
7.5%Aa

black

RGB
1, 1, 1
HSL
0°, 0%, 0%
Text on it
white · 20.87:1
Share of mark
7.5%
8%Aa

mintprimary

RGB
157, 213, 163
HSL
126°, 40%, 73%
Text on it
black · 11.21:1
Share of mark
8%
3.7%Aa

blush

RGB
252, 222, 235
HSL
334°, 83%, 93%
Text on it
black · 15.08:1
Share of mark
3.7%
5.7%Aa

magenta

RGB
253, 59, 132
HSL
337°, 98%, 61%
Text on it
black · 5.51:1
Share of mark
5.7%
1.6%Aa

emerald

RGB
100, 187, 116
HSL
131°, 39%, 56%
Text on it
black · 8:1
Share of mark
1.6%

Ready to paste

The same codes as custom properties and as a Tailwind theme extension.

CSS

:root {
  --pataka-times-1: #fdfdfd;
  --pataka-times-2: #010101;
  --pataka-times-3: #9dd5a3;
  --pataka-times-4: #fcdeeb;
  --pataka-times-5: #fd3b84;
  --pataka-times-6: #64bb74;
}

Tailwind

theme: {
  extend: {
    colors: {
      'pataka-times-1': '#fdfdfd',
      'pataka-times-2': '#010101',
      'pataka-times-3': '#9dd5a3',
      'pataka-times-4': '#fcdeeb',
      'pataka-times-5': '#fd3b84',
      'pataka-times-6': '#64bb74',
    },
  },
}

How these were measured

We fetch the Pataka Times logo from patakatimes.com, decode the PNG, and count every pixel. Transparent pixels are not counted, on a logo delivered on a clear background they would otherwise outnumber everything and report the colour of nothing.

Colours a person cannot tell apart are merged. The edge of any letterform is a ramp of half-shades between the ink and whatever is behind it, and publishing six of those as brand colours is how the scraped palettes on other sites end up listing four greys.

The limit is worth stating plainly: this is the palette of a logo, not a brand book. A colour Pataka Times uses on packaging or on their site but not in their mark will not appear here.

Read 5 September 2026.

Questions

What are Pataka Times's brand colours?

white, black, mint, blush, magenta and emerald, #FDFDFD, #010101, #9DD5A3, #FCDEEB, #FD3B84, #64BB74. The one to reach for first is mint #9DD5A3.

Where do these hex codes come from?

The Pataka Times logo itself, fetched from patakatimes.com and read pixel by pixel. Colours within a hair of each other are merged, because the edge of any letterform is a ramp between the ink and what is behind it and none of those greys are a brand colour. Nothing here is copied from another site.

Is this Pataka Times's official palette?

It is what is in their logo, which is not the same thing. A brand book usually holds more : a secondary set, tints, a colour that only appears on packaging. What you get here is the part that is verifiable from a file anyone can fetch.

Can I use these colours?

A hex code is not protected. Using Pataka Times's palette to pass work off as theirs is a trademark problem, and the same colours in your own moodboard, chart or comparison deck are not.