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Food and Beverage · brand assets

Ricola brand colours

What colours does Ricola use?

Ricola leads on black #000000. The full set is black and white: #000000, #FFFFFF. Every code below is the brand's own published colour, not copied from a listicle.

The Ricola colour palette

Ordered by how much of the logo each one covers. Tap a code to copy it.

primaryAa

blackprimary

RGB
0, 0, 0
HSL
0°, 0%, 0%
Text on it
white · 21:1
Role
primary
supportingAa

white

RGB
255, 255, 255
HSL
0°, 0%, 100%
Text on it
black · 18.86:1
Role
supporting

Ready to paste

The same codes as custom properties and as a Tailwind theme extension.

CSS

:root {
  --ricola-1: #000000;
  --ricola-2: #ffffff;
}

Tailwind

theme: {
  extend: {
    colors: {
      'ricola-1': '#000000',
      'ricola-2': '#ffffff',
    },
  },
}

Where these came from

These are Ricola's published colours, as recorded for ricola.com. A published palette can carry colours that never appear in the logo: a secondary, or one used only on packaging. That is the reason to prefer it over reading the mark.

What it does not carry is how much of anything each colour covers, so there are no percentages here. Where we have read a brand's logo instead, those percentages appear and this paragraph says so instead.

Read 19 September 2026.

Questions

What are Ricola's brand colours?

black and white, #000000, #FFFFFF. The one to reach for first is black #000000.

Where do these hex codes come from?

Ricola's own published brand palette, as recorded for ricola.com: it can include colours that never appear in the logo itself. Nothing here is copied from another site.

Is this Ricola's official palette?

It is the palette on their brand record, which is as close to official as a third party gets. A full brand book usually holds more: tints, a print-only colour, rules about where each one goes.

Can I use these colours?

A hex code is not protected. Using Ricola's palette to pass work off as theirs is a trademark problem, and the same colours in your own moodboard, chart or comparison deck are not.