Instant Pot Instagram followers, mentions and creators
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@instantpotofficial has 548,256 Instagram followers, read November 1, 2026. In the last 7 days we found 15 public posts mentioning Instant Pot, #13 of 73 Home brands by mentions found.
Mentions
Public posts and articles we found naming Instant Pot, by platform
Last collected 1 Nov. Monitor Instant Pot to see new mentions every day (weekly on the free plan).
What we search for Instant Pot
Watching
- #instantpotStrong
- @instantpotofficialStrong
- “instant pot”Not running
Public posts tagged #instantpot
15 posts in the last 7 days
Filters
4 more posts from the last 30 days. Signed-out readers see the last 7 days. Sign in free to see the rest.
Who posts about Instant Pot
12 accounts we have caught mentioning Instant Pot. Most posts first
- Talia Diane Kazarian@talia.dianee
- Posts
- 1
- Likes
- 2.5K
- Posts
- 1
- Likes
- 2K
- Target Is Everything@targetiseverything
- Posts
- 1
- Likes
- 537
- Miko Wang@_mikoo
- Posts
- 1
- Likes
- 236
- Autumn Michaelis | Gluten-free + Dairy-free Recipes@wholefoodfor7
- Posts
- 1
- Likes
- 194
- @noorinjapan@noorinjapan
- Posts
- 1
- Likes
- 132
- @itsthushal@itsthushal
- Posts
- 1
- Likes
- 94
- @just_siren_@just_siren_
- Posts
- 1
- Likes
- 89
- Justin Chopelas@justinmikelchopelas
- Posts
- 1
- Likes
- 42
- @by._vivian_@by._vivian_
- Posts
- 1
- Likes
- 28
- @_byroya@_byroya
- Posts
- 1
- Likes
- 25
- @lilyppilates@lilyppilates
- Posts
- 1
- Likes
- 14
Competitors
Instant Pot is #3 of 4 in this set by mentions found, and #2 of 4 by followers.
| Brand | Mentions found30 days | Followers | Engagement |
|---|---|---|---|
| Ninja | 20 | 2M | Not yet |
| Cuisinart | 20 | 229K | Not yet |
| Instant Pot | 19 | 548K | Not yet |
| Breville | 18 | 320K | Not yet |
The biggest post about each competitor this week
Most likes and comments among public posts naming the brand
VideoCuisinartCuisinart ClickSmart Cookware Set I can’t tell you how many questions I get about cookware. I have recently added this set to my collection. There’s so much to love about this set ! - The detachable handles. - The fact that the pots stack neatly in my cupboard and fridge. - They’re also great if you have a smaller stove. - I love that they’re easy to clean. - The set also has a PFAS-free ceramic non-stick coating and comes with a lifetime guarantee. - Price R3499 for the 13 piece set Here are the sizes below because one thing I always struggle with when shopping for cookware online is visualising how big the pots and pans actually are! Grab a ruler and measure them out at home before deciding which set is right for you. 📏 - 2.3L saucepan (20cm) - 3.3L sauté pan (24cm) - 20cm frying pan - 26cm frying pan I hope this helps if you looking for new cookware 🤍
VideoBreville☕ GIVEAWAY TIME ☕ To celebrate the launch of our NEW Nexus Collagen Cold Foam range, we’re giving away a brand new Breville coffee machine valued at $700 + the entire Collagen Cold Foam range 🧊 Brown Sugar, Mont Blanc and Strawberry. Cafe-style cold foam at home, just add water. How to enter: ☕ Like this post ☕ Tag a friend who loves cold foam ☕ Must follow @nexussportsnutrition ☕ Share this post to your story and tag us More comments = more entries. Winner will be announced [DATE] on our stories. Good luck 🧊☕ Open to Australian residents only. T&Cs [link in bio]. This giveaway is not sponsored, endorsed or administered by Instagram. Please note we only have ONE official Nexus account and will never ask you for payment or personal information.
Positioning and audience
Where we have written a positioning, it is a judgement and says so. Where we have not, the line is built from the measurements and claims nothing more.
Home brand, a smaller account at 548K followers.from the numbers
Home brand, a smaller account at 229K followers.from the numbers
Why they compete: seeded
Home brand, a smaller account at 320K followers.from the numbers
Why they compete: seeded
Where they differ
Ninja is the largest of the set at 2M followers — 3.6× Instant Pot's 548K.
Ninja turns up most in our searches across this set (20 posts found in 30 days); Instant Pot takes 25% of the set's mentions we found.
Top Home brands
By mentions found in the last 7 days · Instant Pot highlighted
Want changes to Instant Pot's competitors or keywords? Email us at [email protected]
Head to head and campaign charts for Instant Pot are on Growth. See Growth
About Instant Pot on Instagram
How many Instagram followers does Instant Pot have?
Brand · Home · @instantpotofficial
Instant Pot is the electric pressure cooker created in Canada in 2010 that turned one appliance into a cooking community.
On Instagram, @instantpotofficial reaches 548,256 followers. By followers, that makes it #17 of the 73 home brands we track, and #354 of 1015 overall. The account has published 3,846 posts, roughly 143 followers for every post in the grid.
Profile details
Updated 2026-11-01
Recommended by AI assistants
Shopper questions asked monthly. Each square is one answer
- Home goods brandsNamed in 0 of 6 · 22 Oct 2026
- ChatGPT, "What are the best home goods brands?", 22 Oct 2026: not named
- Gemini, "What are the best home goods brands?", 22 Oct 2026: not named
- ChatGPT, "Which home goods brand would you recommend for a first-time buyer?", 22 Oct 2026: not named
- Gemini, "Which home goods brand would you recommend for a first-time buyer?", 22 Oct 2026: not named
- ChatGPT, "What are some popular home goods brands people love right now?", 22 Oct 2026: not named
- Gemini, "What are some popular home goods brands people love right now?", 22 Oct 2026: not named
- Home appliances brandsNamed in 0 of 6 · 3 Nov 2026
- ChatGPT, "What are the best home appliances brands?", 3 Nov 2026: not named
- Gemini, "What are the best home appliances brands?", 3 Nov 2026: not named
- ChatGPT, "Which home appliances brand would you recommend for a first-time buyer?", 3 Nov 2026: not named
- Gemini, "Which home appliances brand would you recommend for a first-time buyer?", 3 Nov 2026: not named
- ChatGPT, "What are some popular home appliances brands people love right now?", 3 Nov 2026: not named
- Gemini, "What are some popular home appliances brands people love right now?", 3 Nov 2026: not named
Frequently asked questions
How many Instagram mentions did Instant Pot get this week?
We found 15 posts by other accounts mentioning Instant Pot on Instagram in the 7 days to November 3, 2026. That is what our searches of its hashtag, tagged posts and name turned up, a sample rather than every post on Instagram, so it is best read against other weeks and other brands.
Who mentions Instant Pot on Instagram?
Accounts we have caught mentioning Instant Pot include @talia.dianee (1 post), @hubbybap (1 post) and @targetiseverything (1 post). The brand's own posts are not counted.
Can I see Instant Pot's follower growth over time?
Not yet. The trend is drawn from our own readings of @instantpotofficial, and it needs two. Monitoring Instant Pot on a paid plan reads it daily from that day on. We do not estimate history we never saw.
What is Instant Pot's official Instagram handle?
Instant Pot's official Instagram account is @instantpotofficial (instagram.com/instantpotofficial).
Who are Instant Pot's biggest competitors?
Ninja, Cuisinart and Breville. We benchmark Instant Pot against these 3 brands because they compete for the same buyers in Home, not because they happen to be a similar size.
Is Instant Pot bigger than its competitors on Instagram?
Instant Pot has 548K followers, behind Ninja (2M).
How often is Instant Pot mentioned compared to its competitors?
We found 19 public Instagram posts mentioning Instant Pot in the last 30 days. Our searches return a sample rather than every post, so the useful read is the comparison: the table above shows the same count for every brand in the set, searched the same way.
How is this competitor list chosen?
By hand. Automatic lists group brands by follower count, which pairs a luxury house with a discount retailer whenever their audiences happen to match in size. These sets are curated from the 76 Home brands we track, and every page says so.
How we measure
Every figure on this page is read from Instagram via our data provider and stored with the date it was taken. Where a reading does not exist yet we say when the next one is due rather than show an estimate. Engagement rate is (average likes + comments) ÷ followers. Growth compares the latest follower reading with the first one inside the last 30 days, once the two are at least five days apart.
Mentions are the public posts by other accounts that our searches found carrying one of the terms this brand is watched for: its hashtag, the posts it is tagged in and, for the busiest brands, its name. Each search returns a limited number of recent posts, so a count is a sample of what was posted, not every post on Instagram. Read it against other weeks and other brands, measured the same way. How we count. Instant Pot is collected when people read this page; a visit refreshes anything over a day old. Without an account the feed shows the last 7 days; an account opens the month.
Tone and subjects come from labelling each post once, on what its caption says about Instant Pot: one tone (positive, neutral or critical) and one subject from a fixed list, so the same thing is counted the same way every run. Every figure in that strip is a count of labelled posts. The read beside it is written by a model from the same posts, carries no figures and is marked as such. In Competitors, each brand's mentions are found by the same searches on the same schedule, and its share is its part of the posts we found for the whole set; followers and engagement are each brand's latest profile reading.
AI recommendations are the answers ChatGPT and Gemini give to the questions shoppers ask about each category Instant Pot sits in, asked once a month and recorded in order. Answers vary from one run and one person to the next, so each square is one answer on the date shown, not a score.
Get Instant Pot's mentions every Monday
In the last 7 days we found 15 posts mentioning Instant Pot.