Shein
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Every mention we have caught, who posted it, what it was about, the follower history and where Shein ranks in its category. Free.
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Trending in Fashion →How many Instagram followers does Shein have?
Brand · Fashion · @sheinofficial
Shein is the online-only fast-fashion behemoth using real-time trend data to release thousands of new styles a day.
On Instagram, @sheinofficial reaches 41,620,386 followers. That makes it #3 of the 106 fashion brands we track, and #10 of 831 overall. The account has published 12 posts, roughly 3.5M followers for every post in the grid.
Frequently asked questions
Can I see Shein's follower growth over time?
Follower history for @sheinofficial is available with a Monitor subscription ($49/year, or $79 once for lifetime access). Subscribing starts a weekly reading from that day forward and unlocks the trendline chart here. We do not estimate history we never saw.
What is Shein's official Instagram handle?
Shein's official Instagram account is @sheinofficial (instagram.com/sheinofficial).
Who are Shein's closest competitors on Instagram?
Among fashion brands, the accounts closest to Shein by audience size are Aab Collection (301K followers), Abercrombie & Fitch (5M followers), Ader Error (870K followers), Adika (582K followers).
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Every figure on this page is read from Instagram via our data provider and stored with the date it was taken. Where a reading does not exist yet we show — rather than an estimate. Engagement rate is (average likes + comments) ÷ followers.