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Monitor Mentions
Retail · brand assets

Whole Foods Market logo

The Whole Foods Market logo

PNG, transparent, at 128, 256 and 512 pixels, taken from wholefoodsmarket.com and served unchanged. The mark is built on forest #1C744E, with 1 other colour in the file. It is Whole Foods Market's trademark, shown here to identify the brand.

The Whole Foods Market logo on light and on dark

Both, because a transparent PNG that reads on white can disappear on black, and you want to know that before it is on a slide.

Whole Foods Market logo
on white
on near-black
Open at 128pxOpen at 256pxOpen at 512pxwholefoodsmarket.com ↗

Colours in the Whole Foods Market logo

Counted from the pixels of the file above, largest area first.

Full palette →
#FDFEFF white
#1C744E forest

Whole Foods Market on Instagram

The same brand, measured rather than described. @wholefoods has 3,104,339 followers.

Who is mentioning Whole Foods Market →

Questions

Where does this Whole Foods Market logo come from?

wholefoodsmarket.com, the brand's own domain. We fetch it, cache it at our edge so their server is hit once rather than once per visitor, and serve it unchanged. Nothing is redrawn, recoloured or traced.

Can I use the Whole Foods Market logo?

It is Whole Foods Market's trademark and not ours to license. Writing about the brand. A comparison, a press piece, a competitor slide that names them, is normally fine. Putting their mark on your own product, packaging or marketing is not. Ask Whole Foods Market if you are unsure; they are the only ones who can answer.

What colours are in the Whole Foods Market logo?

Two of them, counted pixel by pixel from the file above, led by forest #1C744E. The full list with RGB, HSL and contrast is on the colour page.

What size do I get?

128, 256 and 512 pixels square, as PNG, transparent wherever the source file is. Any width up to 800 works by changing the number in the URL.

Whole Foods Market and its logo are trademarks of their owner. Monitor Mentions is not affiliated with Whole Foods Market. The mark is displayed to identify the brand on a page about it, and it is removed on request at hello@monitormentions.com.