Underwear and Intimates Brands on Instagram: Followers, Engagement and Mentions
Every underwear and intimates brand account we track, followers, engagement, and growth, ranked. Real figures only.
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What is being said about underwear and intimates brands
Public posts mentioning any of the 10 underwear and intimates brands we track, most recent first
#VSPartner 🪽 let’s make sleepwear partywear! @victoriassecret @vspink #victoriassecret #victoriassecretfashionshow
aerie colorful fall try-on + my honest thoughts :) ✨ very requested! lmk which is your fav & if you have any questions🩵 #colorfulfall #colorfulclothing #aerief
These pieces from Aerie are so cute, comfy and also ON SALE! 👏🏼💚 👉🏼Mention “AERIE” for details & I’ll send your way! (Affiliate links) #styleover40 #ae
Everything at @aerie is SO cute right now! I want the matching sets in every color🤭 Comment “SHOP” if you want the 🔗 to everything shown here☺️ for reference
Bestieee what are we getting into today? 🛍️ #victoriassecret #victoriassecrethaul #shopping #girlythings
Everything linked on shop my! Fall clothing haul from @aerie 🤍 #aerie #aeriehaul #haul #clothinghaul #fallfashion
I think @candiceswanepoel should have her own show #victoriassecretfashionshow #candiceswanepoel #victoriassecret
city walk @calvinklein #CalvinKlein #NYFW #tthomastc
We love a fashion moment. #CalvinKlein Hair @MilesJeffriesHair Makeup @KarinaMilan__ Stylist @KarlaWelchStylist
A well-stocked lingerie drawer makes getting dressed a little easier. The Lace Classic Shaper Panty 2-Pack and 3-Pack give you more options to rotate through yo
Clad in a contemporary yet effortlessly sophisticated ensemble from the iconic brand,@sea_tawinan captured every lens during New York Fashion Week SS27. His sha
A morning in New York, three words, and a behind-the-scenes look at @CalvinKlein Collection from our models’ perspective. ✨ #FORDmodels #CalvinKlein
The perfect denim fit does exist @calvinklein #nyfw #calvinklein #denim
@moritz_hau brings us along as he heads to @calvinklein’s SS27 show! #calvinklein #nyfw #10magazine
A birthday bonanza 🎉🥳🛍️♻️ ...and a little DMC on my thoughts & feelings 🌍 Left that gorgeous jacket at @yorkshirecancerhornbeam by the way and I can't ima
Frequently asked questions
Which underwear and intimates brand has the most Instagram followers?
Victoria's Secret, of the 10 underwear and intimates brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
Which underwear and intimates brands are growing fastest on Instagram?
Knix has the steepest follower growth of the underwear and intimates brands we measure, at 0.5% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.
How do underwear and intimates brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
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Figures are read from Instagram; an em dash means no data yet.