BrandMentions vs Monitor Mentions
BrandMentions tracks mentions of your brand across the web and social platforms, with sentiment analysis and competitor tracking. Monitor Mentions shows who is posting about a consumer brand on Instagram, TikTok and Reddit, and how that compares with its competitors.
Still choosing? The brand mention tools buyer's guide sets the main tools side by side.
BrandMentions
- Category
- Brand monitoring and social listening
- Coverage
- Web, social, news, forums
- Pricing
- Tens to low hundreds per month
- Best for
- Your brand gets talked about across blogs, news, and forums, and you want one alert feed covering all of it.
Monitor Mentions
- Category
- Brand mention monitoring with competitor benchmarking
- Coverage
- Instagram for every brand we monitor, by hashtag, tagged tab and name. On paid plans, TikTok and news from Starter and Reddit from Growth, daily, for your brands and their competitors.
- Pricing
- Published on our pricing page, no sales call
- Best for
- Instagram is where your audience actually is, and you would rather pay for depth on that one platform than breadth across ten.
Where BrandMentions is the better choice
Wide source coverage for the price, and genuinely useful if you need to catch mentions on the open web, news sites, and forums as well as social.
If that describes your situation, buy BrandMentions. We are not trying to be a broader tool than we are.
Where Monitor Mentions fits better
- Instagram-native metrics. Engagement rate against category medians, follower trendlines, hashtag volume
- Public, indexable stats pages for every brand we track
- A flat per-brand price instead of a monthly tier based on mention volume
- 1035 consumer brands already tracked, each with a free public page
BrandMentions vs Monitor Mentions: questions
Is Monitor Mentions a BrandMentions alternative?
For some jobs. BrandMentions covers Web, social, news, forums. Monitor Mentions covers brand mentions on Instagram, with TikTok and news from Starter and Reddit from Growth, and measures you against your competitors. If your customers post about you on Instagram and TikTok, we go deeper there; if you need the channels BrandMentions covers and we do not, BrandMentions is the better tool.
How much does BrandMentions cost?
BrandMentions sits in the "tens to low hundreds per month" range. Check their pricing page for current figures, as they change.
How much does Monitor Mentions cost compared to BrandMentions?
Our prices are published on the pricing page, priced by the brands you monitor rather than by keywords or a monthly mention allowance, with no sales call.
When should I choose BrandMentions instead?
Your brand gets talked about across blogs, news, and forums, and you want one alert feed covering all of it.
What does Monitor Mentions track?
Who is posting about a brand: public Instagram posts by other accounts that name it, including the ones that never tag it, the creators behind them, and the same numbers for its competitors. 1035 consumer brands already have a public page, with follower counts and engagement read from their profiles.
Other comparisons
View all →Comparison written 2026-08-15 and revised 2026-11-01. Product features and pricing change, so check BrandMentions's own site for their current details.