French Brands on Instagram: Followers, Engagement and Mentions
Every french brand account we track, followers, engagement, and growth, ranked. Real figures only.
Other collections
What is being said about french brands
Public posts mentioning any of the 33 french brands we track, most recent first
@jacquemus head to toe #jacquemus #fashiongirl
glowing skin from 9-5 with @typologyparis ⭐️ #typologyparispartner #skincareroutine #frenchskincare #tintedmoisturizer
Effective doesn’t have to mean harsh. For years I’ve been loving the @caudalie Resveratrol-Lift Serum all about supporting collagen, firmness + hydration. And a
this is soooo satisfying #sephora #barcelona
The art of skincare, by Dior. 🤍 #Dior @atelierdebbieco
🐊✨ Keep your spring wardrobe polished with @lacoste. Think timeless pieces, classic details and that Lacoste style that never goes out of fashion. 📍Located o
#louisvuitton men’s runway show..
A work of art 🤯 @louisvuitton #newyork #travel #nyc #louisvuitton #usatravel
Thems the rules. We just follow them 👜 #birkin #hermes #hermès #minikelly
Found the perfect shade match that’s literally my skin @sephora #sephora
a little Provence in my afternoon light ☀️ #ad my current @loccitane ritual — the Immortelle Divine cream for that radiant glow, the Almond mist for delicately
Elevated no makeup look for a natural glow ✨ If you’ve ever thought my skin looks glowing, THANK YOU! It’s my @typologyparis tinted skincare that gives me the
a retinol alternative with all the benefits @caudalie @sephora #CaudaliePartner #sephorasquad #sephora #caudalie
When a brand makes a bold claim… and you take it upon yourself to investigate 🔎 (can confirm: the new formula of @caudalieus Resveratrol-Lift is even better t
Venum vs RDX #venum #rdx #sparring
Frequently asked questions
What is a good Instagram engagement rate for french brands?
The median across the 6 french brands we have measured is 0.28%, with the middle half falling between 0.1% and 0.72%. Anything above the median is doing better than half the category. Engagement rates are not comparable across categories, so a figure that looks weak next to a beauty brand can be strong for french brands.
Which french brand has the most Instagram followers?
Chanel, of the 33 french brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
Which french brands are growing fastest on Instagram?
L'Oréal Paris has the steepest follower growth of the french brands we measure, at 0.3% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.
How do french brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
Other categories
Figures are read from Instagram; an em dash means no data yet.