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Collection

Korean Beauty Brands on Instagram: Followers, Engagement and Mentions

Every korean beauty brand account we track, followers, engagement, and growth, ranked. Real figures only.

11
accounts tracked
7M
followers tracked
1.6M
biggest: Laneige
โ†‘ 4%
fastest: Anua

Other collections

What is being said about korean beauty brands

Public posts mentioning any of the 11 korean beauty brands we track, most recent first

Ranked by growth โ†’

Love this so much @skin1004official #skin1004 #koreanskincare

@giaflip102026-09-18
SKIN1004445 likes41 commentsreel

A white cast will never be seeing my skin again. This @beautyofjoseon_official Day Dew Sunscreen is my new go to when it comes to daily protection of my skin no

@onlyonejess_2026-09-18
Beauty of Joseon597 likes36 commentsreel

when my skin is happy, Iโ€™m happy :) ๐Ÿ’•๐Ÿ’•๐Ÿ’• #skin1004 #azelaicacid #oilyskin #centella #koreanskincare AD

@cierra.ortegaโœ“2026-09-15
SKIN10043 likes21 commentsreel

Someoneโ€™s about to steal the spotlight ๐Ÿ’—โœจ #OPENTOWONDER #Laneige #LaneigeIndia #Juicylips #JuicePopBoxLipTint

@laneige_inโœ“2026-09-15
Laneige115 likes8 commentsreel

Choose your lip glowy balm of the day ๐Ÿ‘€๐Ÿ’‹ Buy 3 Laneige products, get 20% on your order until 9/25 on @amazonbeauty* *excluding gift sets, terms and condition

@laneigecaโœ“2026-09-14
Laneige1.7K likes31 commentsreel

โ€œOH MY GODโ€ ๐Ÿ˜ญ anywayโ€ฆ back to my SKIN1004 routine ๐Ÿซงโœจ #OrionXOXO #Skin1004 #KBeautySriLanka

@orionxoxolk2026-09-13
SKIN1004323 likes0 commentsreel

Currently obsessed with my sunscreen duo ๐Ÿ’š๐Ÿ’œ Beauty of Joseon has been making its way into my everyday routine lately. Lightweight, pretty on the shelf, and e

@nnnudiaโœ“2026-09-12
Beauty of Joseon3 likes12 commentsreel

When my skin needs a little reset ๐Ÿค Azelaic acid has been one of my go-tos for calming the look of redness, breakouts & uneven texture โœจ @skin1004official #SK

@with.cathie2026-09-11
SKIN10043 likes60 commentsreel

American vs. Korean MINERAL sunscreenโ€ฆ the difference?! ๐Ÿ˜ณ @beautyofjoseon_official #beautyofjoseon #tintedspf #mineralsunscreen

@jgerenaia_victoriaโœ“2026-09-11
Beauty of Joseon3 likes60 commentsreel

โจ โ€ช@skin1004_arabiaโ€ฌ Milk-soft skin starts here ๐Ÿค๐Ÿฅ› #ุณู†ุชูŠู„ุง #ุชูˆู†ุฑ_ุงู„ุญู„ูŠุจ #skin1004 #ุงู„ุจุดุฑุฉ_ุงู„ุฒุฌุงุฌูŠุฉโฉ

@mariamseiifโœ“2026-09-11
SKIN10044.8K likes208 commentsreel

love the aesthetic, thank you @laneige_us @matinkim_magazine #laneige #matinkim

@tristtenleeโœ“2026-09-10
Laneige1.4K likes13 commentsreel

Starting my morning with a calm, hydrated glow ๐ŸŒฟโœจ My Centella skincare routine from @skin1004official helps soothe, nourish, and prep my skin for the day witho

@withlovebyzoeโœ“2026-09-10
SKIN10043 likes35 commentsreel

How to fix acneย  #acne #acneskincare #skincare #koreanskincare #skin1004ย  I love Azelaic acid serum ! It helped me a lot with acne and post- acne care ! If y

@sasainseoulโœ“2026-09-08
SKIN10041.5K likes12 commentsreel

have you tried the @beautyofjoseon_official tinted dayscreen? โ˜€๏ธ

@sissel_abโœ“2026-09-07
Beauty of Joseon53 likes0 commentsreel

What's in my pouch: Balance Mode Edition ๐Ÿงก #Laneige #LaneigeID #Kbeauty #TheSkinResetEra #BALANCEMODE

@laneige_idโœ“2026-09-07
Laneige55 likes3 commentsreel

Frequently asked questions

Which korean beauty brand has the most Instagram followers?

Laneige, of the 11 korean beauty brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.

Which korean beauty brands are growing fastest on Instagram?

Anua has the steepest follower growth of the korean beauty brands we measure, at 4% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.

How do korean beauty brands find out who is posting about them?

Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.

Where do the figures on this page come from?

Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.

Other categories

Figures are read from Instagram; an em dash means no data yet.