German Brands on Instagram: Followers, Engagement and Mentions
Every german brand account we track, followers, engagement, and growth, ranked. Real figures only.
Other collections
What is being said about german brands
Public posts mentioning any of the 25 german brands we track, most recent first
Going Full Hybrid with the Adizero Dropset Pro π©·π€π€ #Adidas #TheBonoans #Hybrid
City romance, effortless style and Arizona Suede Leather π€ β----------------------------------------------- #BirkenstockMaroc #Birkenstock
| Know You Canβt Name This Car π₯ π #viral #carsofinstagram #porsche #wec
This is the most reliable BMW?π #bmw #bmw330i #330i #carsoftiktok #cars. @bmw
The secret is finally out. #Porsche #NewCar #TheBogradExperience #BOOMβ
DAY 182 - Wearing ADIDAS until I run out #adidas #adidasoriginals #y3 @adidas @adidasoriginals @adidasy3
I like the comfy seats! #porsche #911
This Mercedes does what now? #mercedes #mercedesbenz #luxurycars
Every step, the way nature intended it.Walk Naturally.β£ β£ #BIRKENSTOCK #WalkNaturally #BirkenstockIN
50 years is a long time for a shoe! The Boston has become a classic for many reasons - but the main one is the support that's promised with a cork footbed. Try
Would you rock an old-school new car? #lexus #is350 #bmw #mercedes
Campus days are long, so comfort is non-negotiable. Arizona and Boston are ready for every class, coffee break and plan in between π β-------------------------
Satin-soft sneakers are everything. Shop the #PUMA H-street Etoile at #FootLockerPH today.
2086 - mind control π€― #mercedesbenz
π₯·πΌ #bmw #m5 #f90 #car
Frequently asked questions
What is a good Instagram engagement rate for german brands?
The median across the 3 german brands we have measured is 0.32%, with the middle half falling between 0.18% and 0.43%. Anything above the median is doing better than half the category. Engagement rates are not comparable across categories, so a figure that looks weak next to a beauty brand can be strong for german brands.
Which german brand has the most Instagram followers?
BMW, of the 25 german brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
Which german brands are growing fastest on Instagram?
GOT BAG has the steepest follower growth of the german brands we measure, at 1.1% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.
How do german brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
Other categories
Figures are read from Instagram; an em dash means no data yet.