Sustainable Brands on Instagram: Followers, Engagement and Mentions
Every sustainable brand account we track, followers, engagement, and growth, ranked. Real figures only.
What is being said about sustainable brands
Public posts mentioning any of the 50 sustainable brands we track, most recent first
Top sustainable creators
Accounts that keep featuring sustainable brands: two posts or more about the brands on this page, most posts first.
- ILARIA DENTELLA@iilar.yy
- Posts
- 17
- Likes
- 4.7M
- Waterdrop Filter@waterdropfilter
- Posts
- 11
- Likes
- 1.6K
- Explora@exploratravel
- Posts
- 10
- Likes
- 3.9K
- Natura USA@natura.usa
- Posts
- 10
- Likes
- 1.9K
- Respire Behavioral Health@respirebhhealth
- Posts
- 9
- Likes
- 34
- Charlotte Diana Gray@askcharliehow
- Posts
- 8
- Likes
- 2K
- Drake Moschkau@drakemoschkau
- Posts
- 6
- Likes
- 348K
- Zachary Pozniak@jeeves_ny
- Posts
- 6
- Likes
- 13.8K
Sustainable brands on Instagram
Every sustainable brand we track, by Instagram followers. Sort by any column.
Watch one of these sustainable brands for free
Pick a brand from the list and every Monday we email you the Instagram posts we found mentioning it.
Other collections
Frequently asked questions
Which sustainable brand has the most Instagram followers?
Natura, of the 50 sustainable brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.
Which sustainable brands are growing fastest on Instagram?
ECOS has the steepest follower growth of the sustainable brands we measure, at 2.5% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.
How do sustainable brands find out who is posting about them?
Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.
Where do the figures on this page come from?
Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.
Other categories
Figures are read from Instagram; an em dash means no data yet.