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Collection

British Brands on Instagram: Followers, Engagement and Mentions

Every british brand account we track, followers, engagement, and growth, ranked. Real figures only.

60
accounts tracked
119M
followers tracked
19.9M
biggest: Burberry
โ†‘ 7.2%
fastest: Land Rover
1Burberry@burberry19.9Mโ€”
2PrettyLittleThing@prettylittlething16.8Mโ€”
3ASOS@asos14.6Mโ€”
4Aston Martin@astonmartin12.4Mโ€”
5Boohoo@boohoo11.4Mโ€”
6Gymshark@gymshark8.7Mโ€”
7Charlotte Tilbury@charlottetilbury7.6Mโ€”
8Pat McGrath Labs@patmcgrathreal5.9Mโ€”
9Reebok@reebok4.4M0.55%
10Deliciously Ella@deliciouslyella2.4Mโ€”
11The Body Shop@thebodyshop2.1Mโ€”
12MyProtein@myprotein1.2Mโ€”
13REFY@refybeauty1.1Mโ€”
14Represent@representclo972Kโ€”
15The Pink Stuff@cleanwithpinkstuff817Kโ€”
16BrewDog@brewdogofficial796Kโ€”
17Byoma@byoma708Kโ€”
18Wild@wildrefill674Kโ€”
19Lush@lush654Kโ€”
20Trinny London@trinnylondon653Kโ€”
21TALA@wearetala640Kโ€”
22Beauty Pie@beautypie527Kโ€”
23Huel@huel504Kโ€”
24Costa Coffee@costacoffee445Kโ€”
25Cadbury@cadburyuk438Kโ€”
26Aab Collection@aabcollection301Kโ€”
27Grind@grind248Kโ€”
28Pret A Manger@pret203Kโ€”
29Smol@smolproducts175Kโ€”
30Pip & Nut@pipandnut172Kโ€”
31Astonish@astonishcleaners152K0.61%
32Innocent@innocent152Kโ€”
33Square Mile Coffee@squaremilecoffee124Kโ€”
34Little Moons@littlemoonsmochi119Kโ€”
35Origin Coffee@origincoffeeroasters99.4Kโ€”
36Rude Health@rudehealth94.9Kโ€”
37Twinings@twiningsuk86.7Kโ€”
38Graze@graze68.8Kโ€”
39McVitie's@mcvitiesofficial64.1Kโ€”
40Bower Collective@bowercollective63.4Kโ€”
41Yeo Valley@yeovalley58.7Kโ€”
42Proper@proper54.9Kโ€”
43Belvoir Farm@belvoirfarm_uk44.1Kโ€”
44Vimto@vimto33.3Kโ€”
45Eat Real@eatrealsnacks32.6Kโ€”
46Monmouth Coffee@monmouthcoffee31.1Kโ€”
47The Collective@thecollectiveuk29.8Kโ€”
48Land Rover@landrover25Kโ€”
49Inayah@shopinayah24.5Kโ€”
50Tyrrells@tyrrellsofficial22.9Kโ€”
51Cawston Press@cawstonpress17.5Kโ€”
52Bottlegreen@bottlegreendrinks16.3Kโ€”
53Buckfast Abbey@buckfastabbeyofficial3.9Kโ€”
54Caffรจ Nero@caffenerous2.2Kโ€”
55Nakd@nakdbars1.9Kโ€”
56Mr Kipling@mrkiplinguki215โ€”

Other collections

What is being said about british brands

Public posts mentioning any of the 60 british brands we track, most recent first

Ranked by growth โ†’

building an outfit with @reebok classic shoes perfect start to kick off the summer-fall transition โญ๏ธ๐Ÿ•Š๏ธ๐Ÿซง #ReebokPartner #Ad #ootd #reebok #nyc

@brielleaseroโœ“2026-09-18
Reebok554 likes5 commentsreel

Autumn, poured a little differently. ๐Ÿ‚ Smooth Alpro Oat Milk meets rich, nutty pecan in our seasonal favourites. Available for a limited time. ุงู„ุฎุฑูŠู ู‡ุงู„ู…ุฑุฉ ุจ

@caffenerouaeโœ“2026-09-18
Caffรจ Nero18 likes0 commentsreel

Today I tried the new Cinnamon Roll Latte at Caffรจ Neroโ€ฆ and honestly, it feels like someone created it just for me ๐ŸคŽ Oat milk, little notes of cinnamon, and

@natarochka_2026-09-18
Caffรจ Nero11 likes1 commentsreel

Senoras, donโ€™t be basic. Be everything and more. Bust out of the ordinary. Try something fun with your makeup! This is an order! Get your hands on this collecti

@thebeautydebutโœ“2026-09-17
Pat McGrath Labs358 likes28 commentsreel

DR.MARTENS X RICK OWENS Launch 9/18 11AM PST Video credit Owenscorp

@maxfieldla2026-09-17
Dr. Martens3 likes0 commentsreel

An icon got a little glow-up ๐Ÿ‘€ The @thebodyshopnorthamerica Body Butters are back with richer, creamier formulas, 11 scents and up to 72 hours of moisture. My

@racheldinh_โœ“2026-09-17
The Body Shop3 likes120 commentsreel

upper day slay โ€ข โ€ข @gymshark @gymsharkwomen code: KATELYN10 โ€ข โ€ข #ad #gymshark #explorepage #gym #fitness

@kkatelynmtzโœ“2026-09-17
Gymshark6K likes18 commentsreel

Iโ€™ve been waiting weeks for this bronzer to be back in stock & it was worth the wait! @refybeauty #bronzer #refy #refybeauty #naturalmakeup #glowymakeup

@simply.blair2026-09-16
REFY102 likes5 commentsreel

A little something extra for the start of Autumn. ๐Ÿฅ Your morning coffee and pastry now comes with a little extra reward... Pick up a pastry and collect a pas

@caffeneroโœ“2026-09-16
Caffรจ Nero99 likes6 commentsreel

Just a heads up everyone! ๐Ÿ‘€ The Dr. Martens resoles on our drmartensrepairs.com site will be over at 9am this coming Friday! Thatโ€™s the 18th of September 2026

@thebootrepaircompanyโœ“2026-09-15
Dr. Martens83 likes2 commentsreel

Buckle up besties, letโ€™s go to lunch! โ€ข โ€ข โ€ข #shopping #rossfinds #uggs #drmartens

@alongforthehunt2026-09-14
Dr. Martens44 likes6 commentsreel

thx to @ASTONMARTIN for the $380,000 DBX S ๐Ÿ˜Ž๐Ÿ โ€” #AstonMartin #DBX #SUV #AstonMartin_test #DBX_test

@alan_enileevโœ“2026-09-14
Aston Martin96 likes2 commentsreel

thx to @ASTONMARTIN for the $380,000 DBX S ๐Ÿ˜Ž๐Ÿ โ€” #AstonMartin #DBX #SUV #AstonMartin_test #DBX_test

@alan_enileevโœ“2026-09-14
Aston Martin1.1K likes18 commentsreel

Autumn in a cup ๐Ÿ‚โœ”๏ธ Have you had your first of the season yet? #caffenero #coffee #autumn

@caffeneroโœ“2026-09-14
Caffรจ Nero312 likes12 commentsreel

@asos autumn try on haul ๐Ÿงธ๐ŸคŽ๐Ÿ Comment SHOP below to receive a DM with the links โœจ https://liketk.it/6mY2H #autumn #asos #asoshaul #fashion #fyp

@lacey.louise.xoโœ“2026-09-14
ASOS3 likes63 commentsreel

Frequently asked questions

Which british brand has the most Instagram followers?

Burberry, of the 60 british brands in this list. Follower count is the least useful number on this page: it says how many people once pressed follow, not how many see a post or talk about the brand. The mentions further down the page answer that.

Which british brands are growing fastest on Instagram?

Land Rover has the steepest follower growth of the british brands we measure, at 7.2% over the window. Growth is read from repeated measurements of the public profile rather than reported by the brand.

How do british brands find out who is posting about them?

Instagram notifies a brand when somebody links its @handle and in no other case, so a caption that types the brand name as plain text reaches nobody at the company. Finding those means searching: the brand name as a hashtag, with the space removed, the product on its own, and the name as plain caption text. Every brand on this page has a public page here listing the posts we caught doing exactly that.

Where do the figures on this page come from?

Each one is a reading of a public Instagram profile, stored with the date it was taken. Nothing is estimated, modelled or filled in from an industry average. Where a brand has not been measured yet its row shows a dash, because a visible gap is more useful than a plausible invention.

Other categories

Figures are read from Instagram; an em dash means no data yet.